Adventure potential

Slovenia among the top 10 countries with adventure potential.

In a study prepared by George Washington University, the Adventure Travel Association (ATTA) and Vital Wave Consulting, Slovenia ranked among the top 10 countries with high potential for development of adventure tourism.

The Adventure Tourism Development Index (ATDI), now in its third year, offers a ranking of countries around the world based on principles of sustainable adventure tourism and is calculated through a combination of expert survey data and quantitative data gathered from international indices (the study is available here).

Countries were ranked by 10 pillars organized into three factors:
- Safe and welcoming: sustainable development, safety, natural resources and health.
- Adventure: entrepreneurship and adventure activity resources.
- Readiness: humanitarian, infrastructure, cultural resources and image.

The top 10 developed and developing countries are as follows:
- Developed Countries: Switzerland, Iceland, New Zealand, Canada, Germany, Sweden, Ireland, Norway, Finland and Austria.
- Developing Countries: Israel, Slovak Republic, Chile, Estonia, Czech Republic, Bulgaria, Slovenia, Jordan, Romania and Latvia.